Over the course of the past month, social gaming operator Zynga has hinted that it is interested in expanding into the online gambling market. With Zynga Poker as one of the company’s most popular titles, it seems to be an ideal fit. Now, several gambling companies are considering the possibility of working with Zynga to launch an online casino website.
Forbes has reported that Wynn is now in talks with Zynga, discussing plans of working together on a new online gambling website. It would be greatly beneficial for both companies and we are confident that they will come to an amicable solution.
Zynga will greatly benefit from Wynn’s experience in the gambling market. Although Zynga has a well-established wealth of experience working with online gaming, it needs guidance from a source that has worked with actual casinos.
On the other side of the coin, working with Zynga will help Wynn expand its reach. Currently, Zynga has over 282 million users around the world. They log on everyday to play social games via Facebook and other social networks, and Wynn would benefit from having access to this vast customer base.